The Introduction should be one paragraph long and provide a brief case overview.
The Analysis should be the heart of the case. This is where you respond to the questions posted in the content section. The answers to the questions should be written in a business report format. Each question should flow into the next question as you write your paper (i.e., do not number the questions in your paper).
Questions to include in the analysis
Evaluate the business plan for Room for Dessert. What are its strengths? Weaknesses?
What about the idea itself? What are the strengths and weaknesses?
Discuss your perception of the team’s ability to gather the necessary resources.
Who is their target market?
What should they have in place before launching the business?